Canada’s Next Top Ad Exec is a contest that gives business students a taste of real world marketing, so we used the real language of marketing—jargon, baffle speak and good old-fashioned BS—to communicate the finer points.
Canada’s Next Top Ad Exec is a contest that gives business students a taste of real world marketing, so we used the real language of marketing—jargon, baffle speak and good old-fashioned BS—to communicate the finer points.